Disney Enters The Wedding Ring Business

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Welcome back!

After entering the wedding dress business a couple years ago with their fairy tale dresses from Kirstie Kelly.  Kirstie will continue her success with Disney bridal by designing Disney wedding rings for Pascal Mouawad ranging in price from $1,200 to $6,000.

The line consists of six engagement rings with matching wedding bands that correspond to six Disney heroines, Cinderella, Snow White, Sleeping Beauty, Princess Jasmine from Aladdin, Ariel from The Little Mermaid and Belle from Beauty and the Beast.

The rings will not include the center stone, allowing buyers to select their stone for the centerpiece of the ring.


  • rikraff
    An interesting brand extension. Is this move because the wedding industry is generally though of as being recession-proof? Guess time will tell.
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